A digital marketplace is a place where you can sell your digital or physical products, within a website design that caters to that single purpose. Another factor is the ability to invite other sellers to join your platform, and sell their items on there as well. This is most commonly recognized on sites like Etsy — where sellers can quickly create their own personal store account, and personalize it with their products and offerings.
The marketplace themes we have picked out here are directly related to anything selling and buying online, the design quality for this level of field is truly astonishing, and you won’t be disappointed in terms of finding something that pushes you over the final design decision. For a marketplace website, the important things are product pages designs, and the structure of actual product pages so that they can be easily found by customers. That’s what you’ll be getting if you decide on any of the following themes; a well-rounded design that puts your products and customer stores in the spotlight.
It’s been a few years already, but we only highlight and mention themes that are fully responsive, and given the fact that mobile shopping has grown immensely over the years, you’ll be happy to know that every single marketplace theme in this list is friendly towards mobile, tablet, and similar devices. Why deny mobile customers the joy of exploring what you have to offer, in the long run it’s a massive benefit to you and your business.
The Makery marketplace theme for WordPress comes with a very distinct community design, and perhaps that is so because Makery is ideal for marketplaces that want to invite other people to become sellers on it. It’s a community oriented marketplace design that’s going to allow you to turn your online business into a versatile community marketplace.
The layout framework is based on a cards-style design, so there is plenty of space between each of the elements, of which there aren’t that many anyway. The focus is put directly onto the products, their descriptions and available reviews. While Makery theme allows for anyone to create an account, it also allows for anyone to create their own personalized shops, meaning users can create a shop for ‘necklaces’ and ‘rings’, and so forth without any limitations, eventually resembling something in the likes of an Etsy store.
The store can be organized by categories, and custom filters allow for visitors to search through price ranges, categories, and custom tags used within the actual product description. There’s a blog template included that’s going to be helpful whenever you’re publishing important news, or wish to highlight some of the more successful stores and sellers.
Market is an excellent WordPress theme choice for marketplaces that want to sell digital items, individual items, or open a marketplace of online courses, the possibilities with Market are limitless, and the modern design is what makes this theme a top choice amongst eCommerce store owners. The homepage design feels more like a brand outline, yet is fully compatible to be customized by you in accordance to your business values and offerings.
An intuitive page builder comes pre-customized for you to be able to edit every single aspect of the existing layout of this theme, the page builder can help you modify text, header, blog posts, banners, actual product items, pricing tables, customer reviews, and search features.
Vendors who decide to use your site to sell their products will be able to enjoy a beautifully crafted vendor dashboard that will provide all the necessary features for them to publish their products using your marketplace. It’s a fully customizable WordPress marketplace theme, so whether you want to sell digital goods, services, or physical products — there are ways to configure this theme to suit your needs in a way that feels natural and effortless.
Marketify from Astoundify is a rockstar level WP marketplace theme with a beautiful homepage design, and an elegant approach towards displaying product information in individual pages. If you have been meaning to or planning to open your very own digital marketplace, then you may want to consider using this theme as your starting point — it includes all the required functionality for you to be up and running within a matter of hours.
For any marketplace these days, one of the most important things is responsive (mobile) design. And Marketify’s newest version has completely revamped the responsive version of the theme, making it super friendly towards smartphones, tablets, and other similar smart devices. Your customers will love the effortless browsing experience through product pages, which will go a long way towards maintaining a solid conversion rate ratio.
Other notable features include the ability for vendors to submit their products on the actual homepage, a commissions based module where you can split revenue with those selling on your site, custom widgets for recommending products based on user history, and of course, things like wish lists and customer reviews are all native to this theme.
Restored is a WordPress marketplace template intended to be used for stores that sell digital downloads, the back-end of this theme is supported by the Easy Digital Downloads extension. This theme bridges the high cost of starting your own professional digital marketplace, and gives you a substantial list of features and addons that are going to make your store feel authentic and professional from day one. Those without prior experience in marketplace design can choose from 4 unique homepage layouts, each with their advantages and custom modifications.
Whether you’re an artist who wants to sell his digital artwork, or a musician who wants his own store for selling his music, there’s a lot that the Restored theme can offer for your needs. The website design is fully mobile-friendly, so no one will any problems buying stuff from you while on their mobile smartphone, and you have full access to Visual Composer templates to make further changes as required for your own level of likeability.
Custom modifications and plugins include a revolution slider integration for creating beautiful product sliders, a custom store creation panel so that anyone can create their own store with specific items, a custom themed bbPress forums style so that you can create a community out of your marketplace, and tons of other useful widgets and scripts that will add a touch of uniqueness to your marketplace.
MarketHub from Code Vision Themes is a powerful marketplace theme for WordPress and eCommerce enthusiasts. It is built to resemble a professional digital marketplace from the moment that you open the homepage, and that design quality persists throughout the whole of the MarketHub structure. If you have been planning to open up a digital store for selling digital items, this could turn out to be a very good theme choice. The design is professional, but universal enough that it will support a huge variety of product categories.
As a marketplace theme, it naturally supports for other users to open up their own stores. The best part about that, is the amazing user interface for user profile pages. It feels as if you’re browsing Dribbble — only with the ability to actually purchase things that people have put up on their profile. Likewise, the smooth UI makes for a pleasant user experience, which is crucial when we talk about online shopping.
So many customers will abandon stores because of a poor user experience, and that won’t be the case with MarketHub; not from our perspective, anyway. The fact that this theme was built with strong roots in the core of WordPress functionality, extending and modifying it will not be a hassle at all, and hiring something to do edits for you won’t cost you a fortune.
Have you been meaning to launch a marketplace for selling crafts and similar works of art? You’re in luck, because LeCrafts is a WordPress theme just for that purpose alone — to help you create an online marketplace that will highlight the quality of your crafts, whilst retaining a beautiful website design that’s pleasant, soothing, and does the job as intended. We’re absolutely blown away by the designers of LeCrafts, simply because they have provided their customers with a selection of 9 unique homepage layouts to choose from, so versatility isn’t going to be a problem for this theme, ever!
It is also a multi-vendor theme, which means that you can invite your network of friends and acquaintances to come and sell their products on your store, too. All individual vendors can open up their own digital stores using your platform, and boy does the design really tie everything together with this theme. The usage of white and creamy colors puts the focus on each product, while creating a professional experience at no expense of any design elements. You can use product pages to showcase photos using a custom slider, define a product description, and attach reviews and the information of the particular seller. It is an user experience oriented marketplace theme, and it feels natural all the way through.
Everyone needs a bag in this world, and the Baggies theme is going to ensure that your bag products are going to fall into the lap of the right customer each time. It is yet another well-oriented WordPress theme that focuses on crucial marketplace aspects, despite the design that you’re seeking to create — with more than 8 unique design layouts to pick from, you’ll find something that resonates with the way your brand is operating already. The theme has been packed with custom functionality, plugins, and features that you won’t find on any other theme of this kind.
Whether your plan is to showcase only products, or create a more colorful experience, the Baggies theme takes care of it all. You can invite other store owners to create their own unique stores using your platform, further enhancing your presence on the web as a reliable product marketplace. Its mobile design has been crafted with precision to ensure that customers can access your store from any device imaginable. The theme customizations panel allows you to dig deep into the individual design aspects and elements of the Baggies theme, further putting you in charge of how you wish for your final marketplace design to look like.
Stock photography is a growing market, there is no denying that. And Stocky could be your theme of choice if you plan to open up your own digital marketplace for selling stock photography. Because of the nature of the task, Stocky focuses solely on two things — a beautiful homepage layouts that’s easy to navigate, and product pages that showcase the given photo, but also enable for a quick purchase. The addition of a blog layout, and a custom footer design, enables for your marketplace to become a brand in its own right.
For a stock website, it’s important that any visitor can jump straight into your catalog of content within the first couple of seconds, and thankfully Stocky theme has a big Search form attached right to the header of the page. This enables for anyone to quickly find a photo that they’re looking for. The product pages focus on showing the photograph, with a right-hand sidebar where customers can select the size/style/type photo version that they’d like to purchase, but can also view the comprehensive details about the camera that was used to make the photo.
SquareCode is a marketplace theme that’s built on top of Easy Digital Downloads. It can be used as a single vendor or as a multi-vendor marketplace solution. With an incredibly versatile design layout, this theme enables for marketplace owners to create their own customizations and adjustments that will make it easy to sell products in a digital environment. With a recently released update, SquareCode is up to 40% faster than any of its previous versions, and has a custom-built UI and UX that’s intended to help increase conversion rates.
The product discovery process is straightforward, as a marketplace owner you can assign a category for each of the products, users can then browser categories and products in accordance to their prices, titles, or dates published. It’s an effective browsing algorithm that will enhance the chances of users discovering products that they’d be interested in buying. In any case, this theme doesn’t limit customization to anything, and you can jump right into the theme panel to make changes that reflect your own personal design standards.
It’s not all about selling your latest vector illustrations, sometimes creating an online marketplace to help your grandpa sell his homemade furniture might be just as good of an idea! Dash is a marketplace theme that’s built to be used by furniture stores, but if there’s one thing we all have learned about WordPress — it’s that no single theme is ever going to be limited to single use case only, and so in the case of Dash; of course you can use this theme for any type of marketplace or store that you can imagine.
Being a marketplace theme nonetheless, Dash allows for anyone to open up their own store using your marketplace platform. This means that your grandpa could get all his woodworking friends to join your platform, too, to sell their furniture, or whatever else it is that they’re working. Frankly, the number one reason for including Dash in this list is going to be the strict detail to design, and how different it feels from any other theme that we’ve shown to you so far. The navigation menu, and the search features really let your customers to dig deep into your catalog and enables for them to find the exact thing that they’re looking for, perhaps even unintentionally.
As the site owner, you get to change your colors and layouts in any shape that you desire, you can also utilize any of the pre-made shortcodes and page types to further display content to your visitors. Product displays can be amplified using Revolution Slider, so customers will have a clear overview of the product visuals whenever they open up a new product page.
Marketica is a combination of eCommerce and a Digital Marketplace is a single WordPress theme. With thousands of customers and users already, it has grown from an entry-level marketplace design to a fully self-sustainable solution for selling products individually, and in the context of a multi-vendor store. Even if you already had a store running, you can use Marketica theme to reconstructure your store to allow for additional vendors to sell their stock on your platform.
There are 5 demos that you can choose from: traditional WooCommerce integration without marketplace capabilities, a vendor’s demo that integrates multiple vendors into your eCommerce store, two separate integrations based on Dokan and Socio for multi-vendor stores, and a WooCommerce Product Vendors plugin that’s targeted at sites that want to create a marketplace directly from their WooCommerce installation.
Marketica uses a modern design layout, which will work great for physical and digital products alike. The product page layout is comfortable for all age groups, and integrates with a native content slider to showcase the best visuals of each of the products. At the end of product pages, you have separate widgets which can be used to show popular products, but also products related to the one that the customers is browsing at that time.
Catalog is a buying and selling marketplace WordPress style built with the latest HTML5, CSS3 and jQuery features, which are tied back to a beautiful Bootstrap coded codebase. It has been crafted to support all modern browsers, and to include a responsive design that will welcome people to your marketplace from any smart device out there. The goal of this theme is to put you, the store owner, in charge of what your store is going to look like beyond the default demos that you can download. And needless to say, those demos are spectacular!
The Catalog theme is divided into two different demo layouts — one is for a generic digital marketplace that can be used to sell digital and physical products, while the other demo is more niche-specific and caters specifically for stock photography marketplaces. Both layouts feature a totally unique approach towards each of the industries, but don’t fail to deliver a design experience that’s memorable, and user friendly.
Everything with this theme has been prepared so that you’re ready to go once you install it, maybe a few alterations and configurations here and there, but generally you should be able to start welcoming vendors and customers as soon as you get this theme up and running on your store.
As you will clearly see in the demo, Pasar is a marketplace/eCommerce theme targeted for those who are into fashion related business. And it all comes together rather nicely we must say. A fashion store will not only need to provide a fashionable selection of products, but an elegant design to go alongside with it, and Pasar might have found the way to bridge the two without sacrificing performance or user experience. The design feels smooth, finding products within categories is painless, and product pages work effectively to close sales.
TokoPress is known for creating WordPress themes that provide high-quality, alongside reliability and a list of functions that are going to be a hard match for competition. Pasar comes integrated with more than 10+ unique Visual Composer elements which can be added to any page of your liking, some of those elements are: custom banners to promote individual products, a widget to list the available brands, individual boxes for showcasing recent blog posts and recent product releases, likewise you can show top rated and best selling products (anywhere on the site), amongst other useful widgets.
The design flows, it has a creamy feel to it, and the emphasis is put on the visual appearance of the products that you’ve got to offer. So, don’t hesitate to start putting together a plan on which other fashion agencies and brands you’re going to ask to come and join your marketplace for a truly memorable selling experience.
Olam is a versatile marketplace theme in that it offers a general marketplace layout, but you can also use Olam to sell your services, or promote bookings of events. This makes Olam a more refined selection amongst individuals, freelancers, small business owners, and those with more upper end management responsibilities at their company. The use of creative design will make Olam appealing in the case of creating a digital-only marketplace, especially for selling any digital items such as design assets. It has that friendly feel to it.
The recently released versions of Olam added a number of new and interesting features, some of them are: new ways to list products, an ability to hide pricing of products in category pages, a way to set a custom background color for the menu, further compatibility with leading eCommerce plugins, and several styling customization options to create custom layout experiences. Olam uses the Unyson Page Builder as the layout management engine, so if you’re familiar with it, it’s even better of a deal for you.
Lastly — the design is 100% responsive and mobile-ready, all theme areas have been widgetized and can be customized to your own liking, you can choose from more than 20+ shortcodes to add in pages, posts, or product pages themselves. Comes packed with Google Fonts, Font Awesome, Mega Menu, and a sticky header to keep everyone’s attention on your categories!
Like we have mentioned several times already, not all marketplaces are the same, and neither are all marketplace themes built to serve a single purpose only, for example — the “doo” template we have right here, is built to be used specifically in the case of promoting coupons and discount codes. So if you’re in the business of affiliate marketing, and you regularly promote other people’s products and/or brand, then “doo” is going to be a wonderful template selection for your needs. Being with such a strict purpose, will ensure that your site will function to its best capacity to fulfill the role of being a reliable coupon site.
Existing customers have used the Doo theme to create websites in relation to daily deals, a marketplace where people can do ‘group buying’, classic eCommerce stores with actual products, a digital marketplace for promoting affiliate products, and a marketplace for selling digital downloads and services.
For a coupon site, you want to put people in front of the actual offers as soon as possible, and this is going to be possible using the integrated header navigation form which can be used to type in keywords and categories for which the user is seeking an offer for. You can customize the product pages to include a specific timer for when the offer is going to end.
Continuing with the context of diversity, here we have Medican — a full-on solution for launching a marketplace that caters towards real world services, in particular the health industry. Whether you’re a doctor, a clinic, or a full-blown hospital, the Medican template will give you the tools you need to launch an online marketplace that customers can use to hire people for their individual skills and services.
The bright, easy on the eye, design will feel familiar and not strenuous on those who are part of an older age group. It’s important that any site of this type is powered by a design that feels authentic and not difficult to navigate, the easier the design, the less time it takes for the potential customer to finalize a purchase. The features where are diverse, you can enable multi-vendor settings to allow other doctors and health experts to enlist their profile on your marketplace, but likewise you have a lot of design options to work with that allow you to personalize the marketplace to highlight the values of your brand.
If you are an indie seller, or simply someone who enjoys absolute simplicity of design — we believe that Minishop will be a great solution for your needs. It’s a minimal eCommerce style that focuses on three things: the product name, the product image, and the price tag. Of course, the product pages are flexible and you can talk about your products in detail, but as far as the overall layout of the Minishop theme is concerned — you’re only focusing on showcasing the bare essentials, and why not, some people enjoy a minimal and clutterless design. If I’m buying a bottle of wine, I probably don’t want it to be hidden away somewhere deep in the product catalog — I’d much rather have it right in front of me, and that’s that.
Indexer is yet another brilliant choice for sites related to offering discount and coupon codes. Since it is a marketplace theme you can invite other brand owners to come and join your site in order to submit their authentic offers from their products, which in turns helps to promote the visibility of your own brand as it gradually grows with more content.
The coupon lists pages have a user-friendly design, and the interface looks lovely on mobile devices too, which is honestly one of the primary ways that users are looking for coupons and discount codes these days anyway.
As our list of marketplace themes continues to grow, we are naturally starting to come across more sophisticated themes that specialize in a particular niche, but in a way that truly covers the necessity of that niche — and in the case of Motor theme, this is a fully optimized WordPress marketplace solution for selling and buying automobiles. If you ever dreamt of starting your own auto marketplace, this is the one solution you’ll want to go for.
Though, who says it’s only good for cars. We can see the Motor theme being applied to any range of products that involve an engine, the likes of boats, yachts, and even bicycles if that’s something you are passionate about. Customers can dive deep into the list of products within the database using a specifically tailored search form that can sort items by their types, category, location, brand, model, and price — the essentials when it comes to finding the right auto and/or other vehicles.
Morella focuses on a minimalistic approach towards launching your eCommerce store or digital marketplace. The included demo’s cover areas like fashion, wine shops, glasses stores, a coffee and food shop, and a general marketplace layout. The goal of the Morella design is to be aesthetically pleasing and appealing for customers who enjoy the smaller things in life.
The codebase runs on a solid Bootstrap back-end, with the latest CSS3 and HTML5 functionality to make your website compliant with mobile devices, but also modern browsers. It has been in particular optimized for iOS and Android devices to provide a pleasant user experience.
You have the option to sell physical and/or digital items.
Azexo has been behind a good number of themes in this marketplace themes list, and Creo is yet another beautiful choice for creative digital marketplaces (but not only) that comes integrated behind a multi-purpose feature engine. As you can preview in the demo installation, the Creo theme shines with a smooth animation browsing experience, where going from one page to the other feels effortless, and in turn delivers a great user experience. In addition to that, the performance of Creo is great, even when there are multiple products to load at a single page.
Creo supports custom product fields, and also a custom filtering engine to filter out products based on customer specifications. There are a number of in-built filters and listing types. Sellers can submit their products on the homepage itself, making it quick and easy. Product pages have options like flagging, reporting, adding a like button, reviews, and customer comments.
Listify has nearly 12,000 sales, with tens of thousands of active sites using this theme. While at a first glance this does not seem like a marketplace worthy theme, it has multiple ways of encouraging revenue, some of those are — creating a travel guide marketplace where tour guides can enlist their profiles and expertise, the back-end is connected to WooCommerce, so accepting payments won’t be a problem whatsoever.
Apart from supporting WooCommerce as a standalone shopping platform, Listify also supports and integrates plugins like Product Vendors, Subscriptions, Bookings, and custom Payment Gateways. So whatever type of a listing you’re building, you could eventually create a subscription model out of it. If your site starts to grow at a rapid race, why not ask users to invest some money before they can add their listing? The same goes for claiming individual listings which could then act as centralized resources for the listing owner to communicate with his customers.
The web design of the Listify theme is modern, appealing, and with a touch of elegance that a site of this scope would require — meaning, if you plan to launch a travel or similar website, you’d want to use a platform that truly supports your mission in the long-term, and Listify is amongst the few themes that can do this easily.
And for last marketplace theme, we have TrueShop — a multi-purpose WordPress theme that’s going to work great as an individual eCommerce store, as it will function wonderfully in the environment of a digital marketplace. There are more than 20+ demo layouts to choose from, so definitely take your time when it comes to checking them all out. The fact that there are so many, also means that you can customize any one design in an unlimited number of ways, which is good news for those who like to be in charge of their design appearance.
TrueShop has features like “catalog mode” where it will strip away any shopping features of the actual store, and only allow customers to view items, as in a catalog setting. It’s built with beginner users in mind, so you don’t need to have any level of understanding about coding/programming to be able to style and customize this theme. For those who are curious about SEO and performance, rest assured that TrueShop is optimized for both — guaranteeing that search engines will notice your site quickly.